Storytelling

At POLO Urbanism we come at every project with a fresh mind, without preconceptions. We want to create the tools and instruments for our client or the enduser to join us on the transformational journey that is the hallmark of a successful creative process.

For us this journey starts with a critical reading of the brief in search of its wider relevance and added value for society. We reinterpret a project according to the results of our contextual research. And we embed our proposals in a stimulating narrative which renders it intelligible for a broad audience and galvanises the various actors and stakeholders.

We tell our inspirational and socially relevant story with the help of captivating graphics and through any of a wide range of media, selected to suit a particular project or audience. Rather than proposing a rigid masterplan or blueprint, our goal is to communicate an evocative scenario that opens up a field of possibilities.